About Us

Remember these faces

Dave and Shane (left to right)

Pandablog is the industry musings of a British Engineer (Dave White) and an Irish Designer (Shane O’Neill), founders of Enter the Panda Ltd (ETP).

Fluent in Mandarin, Dave White has been working for HVAC companies in China, has set up factories and been involved in outsourcing for European based firms for the past 10 years.

Shane O’Neill has been involved with new media design and project management for 10 years, 5 years of which have been spent in Beijing.

ETP was born in 2007 when a discussion about some of the challenges faced by small businesses in China led to the realization of natural crossovers between our very different industries.

The idea to combine our skills towards a common purpose came from an understanding that Western SME’s need trusted representation here in China at affordable prices. This representation includes design and branding, research and development, product development and quality management. The goal is to offer clients a way to deal with their needs in China without having to shift focus away from their day to day and core business activities.

On our blog, we simply want to offer an insiders perspective on operating an international business from within China. We hope to give some insight into some of the cultural and fundamental differences that make doing business with this wonderful people challenging at times.

We welcome feedback from any of our visitors, and especially would like to hear from anyone who has had experiences (good or not so good) sourcing their products in China or trading to and from the country.

We look forward to hearing from you, and thanks for reading.


Shane & Dave


  1. November 16th, 2011 at 22:06 | #1

    You guys ROCK!