Spotted this on the train from TangGu/Tianjin to Beijing.

I should point out though, there are legitimate Chinese language versions of Nat Geo to be found all around China.

Nevertheless, I thought this was a pretty shameless attempt to cash in on an iconic brand and image that another mag has honed and used since 1888.

Travel Geography - National Geographic

Paying 'homage' to National Geographic? Pretty sure there's another word for that...

 

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